Frequently Asked Questions

Domestic and International sales missions are a critical platform in which a travel company expands their reach to their target demographic. During these missions, The Attractions Group meets with tour operators, travel professionals, incentive and meeting planners, airlines, and media at a variety of planned events and functions.

Group presentations and one-on-one meetings also occur, and usually include additional networking opportunities. Sales missions are most appropriate for travel suppliers who are actively doing business within the host market. Currently TAG attends sales missions around the US, in Canada, and Mexico, in conjunction with Las Vegas Territory and Travel Nevada.

A trade show is an event held to bring together members of the travel industry to introduce and discuss their experiences, restaurants, hotels, etc., to other industry professionals or members of the general public who are planning future trips. Each year The Attractions Group attends shows that are responsible for spotlighting travel around the US & Canada, connecting both domestic & international buyers with the various suppliers we represent.

There are MANY reasons why attending these events are important!

First, attending trade shows as an exhibitor is greatly important to a business's marketing mix, whether you're a multimillion-dollar corporation or a small business just trying to get your foot in the door.

Second, your target audience is right in front of you! You can now introduce them to your product and show them your unique value.

Third, ROI - those three little letters are actually bigger than you think! Did you know that from the 2023 Go West Summit alone, an estimated $27.2 million in business revenue will be generated over the next 18 months? That's nearly $4 billion generated in the 35-year history of this specific trade show! In addition, the US Travel Association's annual IPW - the largest US-based international trade show - has generated more than $5.5 billion in future travel with it's show, which boasts nearly 6,000 attendees per year.

The founders of The Attractions Group realized that many suppliers are simply priced out of attending travel trade shows themselves. We created a low-cost, yet cost-effective way, for suppliers to increase their brand awareness, generate sales leads, and increase their overall revenue.

DID YOU KNOW: The estimated registration costs for 3* of the top 10 shows in 2024 will cost over $18,000? That amount does not include travel expenses to attend the shows plus trade show booth costs, collateral and shipping, time away from the office, etc., for just one employee!

While ROI as a specific dollar figure is not something that anyone can guarantee, TAG can guarantee increased brand awareness and global exposure for your company - which in turn increases your lead generations for increased sales and revenue.

Our represented clients understand the value of teamwork to increase their revenue from the trade shows. We open the door by introducing your products to the buyers and provide you with a thorough list of your own company's leads.

We are committed to keeping membership high and costs low! Contact us today for your customized package, starting at $750.

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